No matter where you're at in your biz, we ALL want to...
Grow an aligned audience, convert more customers & increase revenue...
... And find our voice to do it all with clarity and personality.
That's exactly what you'll find inside my signature program, The Intention Infusion — opening in early 2023!
For coaches + course creators who want to find their voice in their copy and build confidence in showing up consistently…
It’s time to ditch the fancy copywriting formulas, outsourcing your voice and second-guessing your message…
So that you can finally connect with your community authentically, make money and overcome perfectionism (and let’s be real: procrastination) in marketing yourself.
My copy is more ME now, more than ever before. Buy this!
"My copy is more ME now, more than ever before. Whether that’s in my business or my membership, it’s helped me bring myself into both sides of my business and connect to my audience more deeply. I expected to just learn about writing, but learned so much more about funnels, web copy and super helpful business strategy too. I feel like this was a safe space to dig in, be vulnerable and remind myself of what I want to say and how. I have more clarity, confidence and excitement and look forward to continuing on this journey. It’s inspired me again! If you want to learn how to incorporate your voice into all aspects of your business — from landing pages to web copy and emails — buy this."
— Chris Plouffe, Founder of Easy IT4U
Instead of saying “ugh, I suck at writing!”, you could…
- Confidently share yourself with your audience in your copy, consistently
- Attract the *right* people into your community (the kind you’d happily clink cocktails with)
- Feel reconnected with your authentic voice and actually feel good about it
- Help your audience clearly understand what you do and why they should invest in you
- Write your next email sequence, sales page or newsletter without feeling stuck and paralyzed
- Recognize *exactly* what sets you apart from everyone else in your industry — and get excited about your business again?
Fall back in love with the idea of writing…
“I have so much gratitude for you, Zafira! I’m falling back in love with the idea of writing and realizing my fear was just about whenever I had to make my copy public. I feel like I’ve unveiled something within and I’m so eager to keep pushing through the fear now and getting okay with putting myself out there. I loved all of the members in this container, bringing our messy ideas to the table, and being curious has helped me realize we’re all in it, all the time. Thank you for the opportunity to move through all of this together!”
— Karla Gouthro, Yoga Teacher, Doula & Coach
It feels like a weight has been lifted!
“When I joined The Intention Infusion, I was struggling to find and own my voice when it came to my business. I didn't know anything about how to write a sales page, avoided opening up my web copy and email funnels?! I had NO idea how to write them and I needed help! Plus, I wanted to learn the skill of copywriting for myself vs. outsourcing each time.
During the program... I landed a podcast through a guest expert, totally changed and refined my brand (and I love my new direction!), got ALL my web copy written and found a lovely community with the other coaches in the program to rely on! It’s not just a copywriting program, it’s totally group coaching that helps with so many other aspects of our businesses — there was SO MUCH value throughout. I feel so much more confident in my ability to write an email and web copy now. It honestly feels like a weight has been lifted and I don't avoid this aspect of my biz anymore!"
— Parween Mander, Millennial Money Coach
It feels like a weight has been lifted!
“When I joined The Intention Infusion, I was struggling to find and own my voice when it came to my business. I didn't know anything about how to write a sales page, avoided opening up my web copy and email funnels?! I had NO idea how to write them and I needed help! Plus, I wanted to learn the skill of copywriting for myself vs. outsourcing each time.
During the program... I landed a podcast through a guest expert, totally changed and refined my brand (and I love my new direction!), got ALL my web copy written and found a lovely community with the other coaches in the program to rely on! It’s not just a copywriting program, it’s totally group coaching that helps with so many other aspects of our businesses — there was SO MUCH value throughout. I feel so much more confident in my ability to write an email and web copy now. It honestly feels like a weight has been lifted and I don't avoid this aspect of my biz anymore!"
— Parween Mander, Millennial Money Coach
This easy-to-follow program is designed to help you…
- Write your web copy with personality, strategy, and clarity — or revamp what you’ve got already
- Grow your audience by building the bridge between your voice and theirs (using the simple frameworks my 1:1 clients have used to double their revenue)
- Unlock your truest voice and use it fearlessly in *all* parts of marketing your business or program
- Keep your copy clear, concise, and aligned with your story
- Receive live, ongoing support for three months and stay connected with a conscious community along the way
- Learn the best way you know how — whether you’re a quick implementer or need more space, there’s a plan to help you get to the finish line with accountability
… Because it’s time online programs were more inclusive of *every* type of learner, entrepreneur and personality, and The Intention Infusion is the one place I can guarantee you won’t be left behind.
This easy-to-follow program is designed to help you…
- Write your web copy with personality, strategy, and clarity — or revamp what you’ve got already
- Grow your audience by building the bridge between your voice and theirs (using the simple frameworks my 1:1 clients have used to double their revenue)
- Carve out space you need to implement important copy to-dos that have been on your list forever — with feedback along the way
- Keep your copy clear, concise, and aligned with your story
- Receive live, ongoing support for three months and stay connected with a conscious community along the way
- Learn the best way you know how — whether you’re a quick implementer or need more space, there’s a plan to help you get to the finish line with accountability
… Because it’s time online programs were more inclusive of *every* type of learner, entrepreneur and personality, and The Intention Infusion is the one place I can guarantee you won’t be left behind.
It’s time to bring out the voice that’s been playing shy.
“This program brings out the voice you've always had that's been playing shy. I've learned so much about how to frame my words to my audience — I gained so much more clarity on how I want to shape my offerings, showed up on social media and the community was invaluable. How I show up now is braver, clear, and more authentic because the words have formed themselves to tell the world what I’m up to! Writing has always tripped me up and now I’m embracing it!”
— Kathleen Westerhout, Modern Ceremony Facilitator & End-Of-Life Doula
Psst… Have we been *officially* introduced?
Hey friend, I’m Zafira — intuitive brand therapist, bookworm-turned-copywriter, owner of several hundred books, amethyst hoarder, secret 90s rapper, and tropical plant mama…
And one heck of a good listener.
That’s why I work with coaches and course creators today who need someone who can clarify their vision and take it to the next level with intentional, impactful, and high-converting copy — so they can build, grow and scale their digital empire to new, “ooh-this-is-scary” heights.
My superpower is building the bridge between your audience and your *unique* voice — by listening closely for the messaging gaps that need to be filled — so that you never dread writing about yourself again.
I believe in personality-driven, soulful copy because I know we need more quirks, weird and purpose in the way we market authentically today.
And most importantly, intention – in how we learn and implement.
As a lover of an endless to-do list, I also know that there’s never any *real* urgency to revamp our web copy, email our list or, ya know… Any of those “market-y” things…
But the longer we wait, the harder it gets to cultivate the confidence you need to get comfortable with it.
Learning how to lean into your truest voice and talk to your audience (no matter how much they change or your business pivots) takes time and practice. That’s why I created The Intention Infusion — so I can hold that space to coach you through it and ensure you’re not showing up sporadically or mired in guilt when you do… And to help you build so a strong foundation and actionable practices to do so consistently.
If you’re tired of feeling stuck, I’d be honored to guide you through the murky marketing waters to arrive at clarity.
Whaddaya say, you in?
xo
Zafira
Psst… Have we been *officially* introduced?
Hey friend, I’m Zafira — intuitive brand therapist, bookworm-turned-copywriter, owner of several hundred books, amethyst hoarder, secret 90s rapper, and tropical plant mama…
And one heck of a good listener.
That’s why I work with coaches and course creators today who need someone who can clarify their vision and take it to the next level with intentional, impactful, and high-converting copy — so they can build, grow and scale their digital empire to new, “ooh-this-is-scary” heights.
My superpower is building the bridge between your audience and your *unique* voice — by listening closely for the messaging gaps that need to be filled — so that you never dread writing about yourself again.
I believe in personality-driven, soulful copy because I know we need more quirks, weird and purpose in the way we market authentically today.
And most importantly, intention – in how we learn and implement.
As a lover of an endless to-do list, I also know that there’s never any *real* urgency to revamp our web copy, email our list or, ya know… Any of those “market-y” things…
But the longer we wait, the harder it gets to cultivate the confidence you need to get comfortable with it.
Learning how to lean into your truest voice and talk to your audience (no matter how much they change or your business pivots) takes time and practice. That’s why I created The Intention Infusion — so I can hold that space to coach you through it and ensure you’re not showing up sporadically or mired in guilt when you do… And to help you build so a strong foundation and actionable practices to do so consistently.
If you’re tired of feeling stuck, I’d be honored to guide you through the murky marketing waters to arrive at clarity.
Whaddaya say, you in?
xo
Zafira
I’m expressing myself as I am: unfiltered.
“The Intention Infusion has solidified how I want to show up in my business and which voice to use and when. I have been able to re-calibrate my own imposter syndrome and feel confident in expressing myself exactly as I am. Unfiltered. The program gave me so much courage, and allowed me a sense of community; I love it. I will use every lesson I learned and cherish this experience forever. And I will think of Zafira every time someone signs on with me knowing that what she taught me helped me align with my clients through my writing!”
— Eman Salem, Founder of IronSelf Consulting, Social Activist & Speaker
Zafira just knows how to get a writer out of their head.
“I’ve invested in 100 other programs and never really moved the needle on my voice — but the work inside The Intention Infusion cracked open the juiciest parts of my brand and services. I have so much more clarity now when it comes to who and how I serve! I have a clearer understanding of who I am as a person and professional because I can now articulate what makes me special.
And the best part of The Intention Infusion is… Zafira. She’s of a different universe entirely — she’s insanely intuitive and knows how to get a writer out of her head, which is a massive task. Her prompts and frameworks helped me figure out so much more than creating the copy I'm putting on my website.
If you’re considering joining — trust me, you can continue taking the latest courses and try the quick fixes, but this is *intentional* writing — far beyond writing prompts and formulas!
It will change the way you write for yourself and how you serve your clients because you’ll be more in touch with your business than ever before.”
— Nicole Edwards, Copywriter & Brand Strategist
Want all of the above?
Jump on The Intention Infusion waitlist and you'll be the *first* to know when the digital doors swing wide open in early 2023!